The ordering portal your stores use, the routes your reps drive, the texts your customers send, and the commissions you owe — finally in the same place.
Built on a real route, not in a boardroom. Caselot runs Cascadia Consumer Goods, an Oregon direct-store distributor — every feature exists because our own routes needed it. When the spreadsheet broke, we built the commission engine. When store texts got buried, we built the inbox. Now it's yours.
Ordering portals exist. Route apps exist. These don't — not at this price, not anywhere we've found.
Stores text one company number — port the line they already know, or we set up a fresh one. Every message lands in a shared inbox the whole team sees, the right rep gets pinged on their phone — and if nobody answers in 15 minutes, everyone gets pinged. Auto-reply covers you after hours. Carrier registration and texting compliance? Handled for you. No more "I thought you had it."
New supplier hands you a PDF or a printed sheet? Snap it. Caselot's AI reads the products, sizes, and pricing and builds your order-ready catalog — the job that used to eat a Sunday. It's also how we migrate your existing catalog in, fast.
Per-brand rates, bonus rules for new placements, store-level overrides for the accounts that need them. Every order feeds the payout report automatically. Your reps see clean numbers; you stop doing commission math at 11pm.
Caselot watches which stores are overdue for a visit, which ones flagged a problem, and where they all are. Tap Plan My Day and it builds an optimized route and hands it straight to Google Maps. Sorted by city, A–Z, or nearest-first — however you work.
The table stakes, done properly.
Field-sales apps charge $60–90 per rep. ERPs start at $500 and go up. We don't do either.
30-day free trial · month to month, cancel anytime · no setup fee · optional concierge migration $750
We migrate your stores, catalog, and order history — and your stores keep their exact same logins and passwords at the same web address. Most platforms make your customers pay for your switch. We think that's backwards.
Most distributors are taking live orders within a week. Stores and price lists import from CSV or Excel; your catalog builds from photographed sell sheets; reps just need a login.
No. Stores order from a normal website with their own login, on any phone or computer. Reps use the same platform with more tools unlocked.
That's normal. Per-brand percentages, flat bonuses for new placements, special rates for specific stores or reps — all configurable by you, no developer needed.
Yours. We set up a business texting number for your company — or port the one your stores already know — and handle the carrier registration and compliance paperwork that makes business texting legal and deliverable. Stores text you, not us.
It's yours. One-click export of stores, orders, and history in standard formats, any time. No hostage-taking.
Yes — every account is isolated at the database level with row-level security. Your stores, pricing, and payouts are never visible to anyone else.
30 minutes, live, with the distributor who built it. Bring your messiest sell sheet.